DC Comics Rising-Writing Their Approach to The highest
Over the course of the current yr DC Comics has been making the push to extend their market share in the comedian guide trade, and the way they are doing it’s by going back to the basics.
Whereas high competitor, Marvel Comics, has been focusing on the celebration of their 70th year within the trade, DC has taken a writer pushed strategy to increasing their share of the market income. Led in massive half by the latest launch of their “Blackest Evening” cross-over and the relaunch of the Batman stable of titles, writers Geoff Johns and Grant Morrison have taken the helm of what’s shaping as much as be a brilliant second half of the 12 months for DC.
Geoff Johns, the primary artistic power behind the Green Lantern cross-over “Blackest Night”, took both Blackest Evening #1 and Green Lantern #43 into the top 5 for total sales in the month of July. This was a formidable feat contemplating that no Green Lantern title had cracked the top five throughout the previous 6 months.
To add to this push for top five dominance, author Grant Morrison’s reinvention of DC’s Darkish Knight has been nothing however comedian gold. Morrison’s work on the recently launched Batman and Robin has landed him amongst the top five for 2 consecutive months (June and July). Even more impressive than that is the fact that Batman and Robin #1 was the top promoting title for June outselling Marvel’s Captain America #600, the second highest seller for the month, by over 56,000 copies.
DC has also not too long ago introduced that both Johns and Morrison have been tagged to enter the world of films for the company. Johns has been named as co-writer and producer of an upcoming Flash characteristic movie. Particulars on the Morrison penned undertaking have yet to be revealed.
With these nice strides by DC up to now few months things are shaping up for the corporate to dangle around the coveted high gross sales spot for months to come.
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